Creatively connecting the dots for your business through branding, web design and thoughtful problem solving

Hi, I’m Rachel

I’m an experienced freelance art director + designer based out of Kansas City

As a strategic art director, I strive to bring clients more than one-off solutions to their problems. My goal is always to understand the landscape of your industry and business, see how the pieces fit together, and come up with a plan for how we can amplify your message and achieve your goals through smart (and beautiful) work.

I love working with small businesses directly but am also available to hop in and integrate into your agency team. With 15 years of experience, street smarts and marketing savvy in my toolbox, I can help lead you through the twists and turns of a project. Bonus points if we can build a partnership and I can integrate into creative teams along the way. I’m a great fit for branding, art direction, web design, campaigns, big ideas, and omni-channel needs.

Offerings

Brand Design + Development

Web Design

Marketing

The proof is in the pudding.

Or something like that. Truly, I have had the best clients and one of the most rewarding parts of my job is learning about new industries and different business challenges. I’ve had the privilege to work in the tech industry, for cannabis growers, for start ups, with venture capital firms, in B2B sales, hospitality, in healthcare and pharmaceutical companies, for small businesses, national commodities boards and more.

Here’s some of my recent work.

Element 10

ART DIRECTION | DESIGN | WEBSITE

NTF: Austin

ART DIRECTION | BRANDING | EVENT DESIGN

Covert Extraction

LOGO | BRANDING | PACKAGING | COLLATERAL

What People Are Saying

Rachel is a talented designer with the mind of a brand strategist. She developed a thoughtful brand that not only looks beautiful, but serves our overall strategy as a company. Rachel is an effective communicator who makes the the branding process simple and fun.

— Olivia, Element 10

10/10 recommend working with Rachel! She's always prompt, efficient, open and honest. And most important, creative!

— Rebecca, National Turkey Federation

After we won this work, you so quickly became an indispensable part of the team. Thank you for your incredible creativity, smart recommendations, big picture vision and ability to "navigate the grey" with us when needed. So many newer members on our team have raved about how talented you are and we couldn't agree more.

— Maggie, Account Director

Interested in working together?

I’m always happy to chat about a project, your favorite podcast, your dog, or any freelance questions you may have.